Havas Health & You (Select work)

The short stint here was to initially pivot medical brands online during COVID, however with the market opening up the brands decided against it and…

  • April 10, 2024

DialAI – Product Positioning and Website Content

DialAI is a startup that automates business’ customer service initiatives using artificial intelligence and provides actionable voice and data analytics. My role in this project…

  • August 15, 2020

ISUZU X Food Festival – 2019

ISUZU X Food Festival brought together local delicacies from various Indian states under one roof, or rather on a fairly large ground. Being the inaugural…

  • August 6, 2020

Building brand Roambee

Offering my expertise in branding, content, design, UX and growth hacking.

  • March 15, 2019

VIVO IPL – 10 Saal Aapke Naam

My third IPL (via Sony MAX + SIX) and the biggest (and the last) for Sony. It was a good run. Thanks to the cool…

  • April 24, 2018

Vodafone Business Services

During my stint at Ogilvy, I was the Copy Controller on the Vodafone Business Services account. This included writing emailers, banners, website content, campaign headlines,…

  • March 27, 2018

REVHUMAN – #GrowthHacking

Not really a bot, but more of a cyborg. www.twitter.com/thishandleisok Identified like-minded fellow reviewers on twitter through hashtags and follower-base Used targeted code to follow…

  • February 23, 2018

YouTube India – #YTNextUp Mumbai (2016)

Pitched for the #YTNextUp social media promotions, recommended strategy and ideas for maximum engagement while showcasing talent on twitter for India’s first #YTNextUp. Detailed review…

  • July 14, 2017

Sony MAX – Content Innovation

Asking our ‘deewanas’ to eliminate the hate! – Telling Sony MAX’s marketing story using an engaging ad unit to create a wholesome . experience for…

  • December 23, 2016