The short stint here was to initially pivot medical brands online during COVID, however with the market opening up the brands decided against it and my role evolved to be a creative lead for an existing portfolio of brands under Dr. Reddy’s, Cipla, Abbot, Glenmark, Viatris, Galvus, Nestle, Zydus and more.
– Creative lead for multiple Indian as well as global brand pitches
– Day-to-day was to provide omnichannel solutions to communicate the benefits of products to health care professionals
– Crafting key visuals and doctor-facing presentations across the brand portfolio
– Worked with the global Havas health team to write the launch copy and manifesto for Viatris’ Biosimilars campaign
– Worked on the website, launch and PR content for ZyCoV-D, the world’s first plasmid DNA vaccine for COVID-19
– Led communication campaigns for Galvus as well as supervised day-to-day collateral creation
– Created and conducted presentations for existing and prospective brands
Most of the work we did there was not customer-facing. So I’m not sure what I can upload here, here’s some stuff that should be harmless.
