The Free Copy Initiative

Free copy? How is that even a thing? Now, if you’ve been around my blog/portfolio, I make it very evident that I write ideas for…

Free headlines for a beverage brand

It’s summertime here in Mumbai. The propensity to consume cold beverages goes higher than the temperatures. If you’re a beverage brand trying to get your…

Free video script for your insurance brand

Compound interest is complicated. That’s a huge problem insurance companies have been facing in India, teaching mathematics to prospective customers. Few years ago, I had…